Last updated: September 24, 2025

Update: The partnership between Snoop Dogg and Roobet has officially come to an end.
Launched in 2023, this collaboration brought global attention to Roobet, blending entertainment and crypto gaming like never before. Below you’ll find both the original announcement details and the latest insights into why the partnership ended and what this means for players today.

Snoop Dogg and Roobet Partnership Ends – What Players Need to Know

The Launch of a Unique Collaboration

Back in 2023, Roobet made headlines by announcing a groundbreaking partnership with hip-hop legend Snoop Dogg.

The goal of this collaboration went far beyond a standard celebrity endorsement. Roobet positioned itself as a platform that embraced music, entertainment, and online gaming, creating campaigns that blended Snoop Dogg’s cultural influence with the casino’s growing reputation in the crypto space.

Players were treated to special promotions, exclusive content, and events that showcased Roobet’s ambition to stand out in the competitive world of online gaming. This move gave the brand mainstream visibility and helped strengthen its credibility among both crypto and fiat casino players.

The End of the Partnership

As of September 2025, Roobet and Snoop Dogg have officially concluded their collaboration.

While neither party has shared extensive details about the reasons, the end of the deal signals a natural evolution for both.

• For Snoop Dogg, the partnership was part of a larger trend of ventures in entertainment, branding, and digital innovation.
• For Roobet, it was a successful campaign that boosted recognition worldwide, proving that crypto casinos can collaborate with global celebrities at the highest level.

The conclusion of this chapter does not diminish its impact — the partnership will be remembered as one of the boldest moves in online gaming marketing.

What This Means for Players

For regular players, the end of the Snoop Dogg collaboration has little impact on gameplay or promotions. Roobet continues to deliver:

• A wide variety of crypto casino games including slots, live dealer games, and table classics.
• Ongoing bonus campaigns and tournaments.
• A strong commitment to security, trust, and entertainment.

👉 To discover the latest offers, check out the Roobet bonuses and promotions